Origin Story/Introduction: Why I Started McShannock Design
2016 was the year I acted on a market gap I just couldn’t ignore any longer. Small teams were getting a raw deal on design. If this has happened to you, you know exactly what it’s like.
Origin Story/Introduction: Why I Started McShannock Design
2016 was the year I acted on a market gap I just couldn’t ignore any longer.
Small teams were getting a raw deal on design. If this has happened to you, you know exactly what it’s like.
I kept seeing founders who needed someone who could jump straight into the work and sit close to the product. Someone to cut out the fat and act responsively, helping them ship it fast.
They either couldn’t afford the agencies they wanted, or they’d hire one and get buried in processes, meetings, and slide decks.
So I built the thing I wished my clients had: an embedded design partner. The same tools, expertise, and approach to design, but a completely different, lean experience that met their needs.
